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Wenzhou Wanrun Glasses Co., Ltd. was selected into the CCTV CCTV Shopping "Natio

The sudden COVID-19 in 2020-2022 brought the entire real economy to a standstill.

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The sudden COVID-19 in 2020-2022 brought the entire real economy to a standstill. The traffic and transportation lines have injected a strong impetus and fresh blood into the revitalization of China's economy. With the popularity of live broadcast in e-commerce, more and more people have entered this "emerging field". Many anchors have achieved great success in live broadcast e-commerce by virtue of their own supply chain and strong staffing. However, with the prosperity and development of live broadcast e-commerce, chaos behaviors such as scalping, fake goods and inferior products have also arisen. In order to rectify the live broadcast industry, CCTV has launched the column "National Products", which is dedicated to promoting and supporting the rise of new domestic brands and enterprises.

The program of CCTV CCTV Shopping's "National Products" aims to explore high-quality products, and help enterprises pass through the economic winter by deeply exploring the historical and cultural accumulation behind the brand, packaging and display with selling points of goods, endorsement of strong brands, and dissemination on mainstream platforms to speed up the establishment of brand identity and improve sales transformation. In addition to helping enterprises to bring goods, the Excellent Products of Chinese Goods also shoulders the mission of building enterprises into brands that can be recognized by the market and consumers through a series of positioning, packaging, publicity and planning processes.

Recently, a special event was held for CCTV CCTV Shopping's "Excellent Chinese Products" column with the theme of "empowering Chinese brands to help alleviate poverty". Wenzhou Wanrun Glasses Co., Ltd. appeared at the event as a new Chinese brand.

At this special event, the products of Wenzhou Wanrun Glasses Co., Ltd. were recognized and recommended by the column of "National Products" due to their good quality and complete qualifications, and were strongly selected into CCTV CCTV Shopping "National Products", which was recognized as the brand of "potential new national products". At the scene, Wenzhou Wanrun Glasses Co., Ltd. signed a service cooperation agreement with CCTV Shopping's "National Products".

Wenzhou Wanrun Glasses Co., Ltd. has always been adhering to the corporate purpose of "pursuing excellence and continuous innovation", taking innovation as the internal driving force of the enterprise, starting from the integration of media into the general environment, and taking the professional value of mainstream media as the brand endorsement, resulting in this cooperation with CCTV CCTV Shopping's "Excellent Chinese Products" column. As the only TV shopping platform under CCTV, "National Products" aims to explore high-quality products, speed up the establishment of brand recognition and promotion of sales transformation for new national products by deeply exploring the historical and cultural accumulation behind the brand, packaging and display with selling points, strong brand endorsement, and mainstream platform communication. Wenzhou Wanrun Glasses Co., Ltd. will be known by more consumers and strive to become a brand of a new generation of Chinese products!

Wenzhou Wanrun Glasses Co., Ltd. said that it is hoped that the column of "National Products" can select more and better products and high-quality enterprises, explore more potential and help them develop and grow. In the future, we will redouble our efforts to create more high-quality products, so that consumers can experience a healthier and higher quality life, and also contribute to the rapid recovery of the consumer market!

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